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TO HER WITH LOVE ANNUAL WOMEN'S MONTH EXPERIENCE
A SPIRITUOUS AFFAIR
They say a picture is worth a thousand words but what they don't tell you is that the sound of the music, the feeling of the spoken word taste of culinary delights and the smoothness of the cocktails can only B experienced LIVE in order to get you in the spirit.
Thanks to Jack Daniels many were able to recreate the vibe with a special live streamed B Side event. Master Mixoligist GORILLA KIE Kicked it off with some fabulous cocktails . My favorite was the Jack & Ginger. Then Our beautiful Poets ranging in age from 29 to 49 performed Poetry to feed the spirit and soul. In honor of THE GENTLEMAN JACK we included one of our favorite Gentleman Poets and the incredible vocals of Desmond Champion as a special treat for the ladies.
Next time you want to get in the spirit try a Gentleman & Ginger .
DRINK RESPONSIBLY
RECAP
INGRID B INC. aka ON THE B SIDE
As a part of our social media campaign for this annual event . Promotions for the Gentleman Jack Sponsorship took place the day of woth follow up post after the event. This in person event was streamed and promoted as a virtual event for the JD brand.
Guest mixologist made a lastig impression on everyone with the specialty cocktails which people are still asking for at our current events.
Documentaion of the audience was purposely left out of branded post and the post recap
THE SOULCIALITES
Ours is a demographic of eager customers who support the brands that support The B Side.Our audience consist of Live Musc & Poetry Lovers, Foodies & Cocktail Connesieurs. Professionals & Creatives. They range in age from 21-65. They join us for their favorite signature events and have been following us to various locations throughout Dae & Broward Counties for over 20 years. They are loyal and they have great taste.If your target market is Black Women betweem the ages of 25 and 55. If your core audience is College educated Black Women who own property, run busiinesses are high level executives in the corporate world, social services, law enforcement or the arts, then we are your audience. Although we cater to all this is our largest group of supporters both locally and nationally.
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